Sales is an artform, and retention is its ultimate acheievment. Nothing in our industry is more coveted than a solid prospect becoming a customer, then a fan, then an advocate, and staying on the books through it all.
Sadly, such a close is as rare as a masterpiece (and just as valuable). Is it all artistry? Circumstance and chance? Smoke and mirrors? Or is there a science to getting and keeping customers long-term?
We think there is, and we think you should too! To spread the word, Infinite Laundry has developed the AIDA+Retention conversion method. (Attention, Interest, Decision, Action + Retention)
To find out more, download the PDF below and check out our dedicated AIDA+Retention webpage. If you have any questions about anything there, please give us a call