Laundry Marketing Ideas & Strategy

by iladmin

Writing Tips for the Linen and Uniform Service Industry

It’s totally okay to admit it: it’s tough to write riveting content about the linen and uniform service industry. It just doesn’t have the flashiness of the fashion industry, the romance of the travel industry or the excitement of the sports industry. Read more...

by iladmin

The Top 6 Reasons Linen and Uniform Companies are Losing Customers

Whether you’re losing a customer here and there or they’re leaving in droves, it’s always less expensive to keep a customer than to sign a new one. Read more...

by iladmin

What is SEO (Search Engine Optimization)?

As we enter the digital world, where individuals can get all the answers they need by typing their question into a computer or even asking their smart device to find the answer for them, businesses need to shift their marketing efforts to where potential customers are looking. Read more...

by iladmin

How to Design an Effective Visual Brand for Your Linen or Uniform Service

Do you still have the same hand-drawn logo that you did 70 years ago? Does your website use about 10 different fonts? Are your print ads straight out of the 1980s? If you answered yes to any of these questions, then it might be time for a brand redesign. Read more...

by iladmin

Is Your Laundry Hiring? Digital Recruiting to Attract Candidates (Almost) as Talented as You!

A business cannot avoid the inevitable search for potential employees. High-quality candidates are, after all, the key to a functioning business. But finding the best potential candidate, especially for a linen or uniform service company, isn’t easy. Read more...

by Jeff Wile

Restaurant Floor Mat Guide | M+A Matting and Infinite Laundry

Restaurant Floor Mat Blueprint While many restaurant owners understand the importance of mats at the entrance of their building, we need to get better at communicating why they need floor mats throughout their facility. Restaurant owners and managers shouldn’t be purchasing one mat for the entrywa Read more...

by iladmin

How to Get Good Reviews for Your Laundry

Good reviews are more important than ever. According to a 2017 local consumer survey, 85% of customers trust online reviews just as much as personal recommendations, and positive reviews make almost 75% of customers trust a local business more. But getting good reviews is difficult. Read more...

by Jeff Wile

The Most Profitable Holidays for Your Laundry to Answer the Phones, Ranked

Does your sales department completely shut down during major U.S. holidays? If it does, then you could be missing out on calls from potential new customers, especially on less-popular Monday or Friday holidays when many businesses remain open, like President’s Day or Labor Day. Read more...

by iladmin

5 Reasons Your Linen and Uniform Service Needs Instagram Marketing in 2018

Is your linen and uniform service currently taking advantage of Instagram’s new integration with Facebook’s custom advertising audiences? We’re often asked by our commercial laundry customers, “what’s next?”. Ok, ready for it? Instagram coupled with Facebook’s sophisticated audien Read more...

by Mitchell Holt

Our Top Marketing Apps

We would be a sad excuse for a digital marketing company if we weren’t at least a little addicted to our screens. Check out some of our top marketing apps and organizational apps and tools below! Read more...